Manchester called upon to turn their miles into money for charity
Lucozade Sport gives £10 for every mile at designated Virgin Money London Marathon ‘Donation Point’
On 16th March Lucozade Sport arrived in Manchester to give people the chance to convert their steps into money. For every mile run, jogged or walked at the designated ‘donation point’ in Media City, Lucozade Sport donated £10 to charity.
Vanessa Garsden from Manchester, who took part in the activity said: “I saw the Lucozade Sport donation point during my lunch break and felt inspired to get on and run a mile for a great cause. I’m not a marathon runner myself but I like to keep active!”
Barnaby Gordon, from Manchester said: “I am a sucker for a challenge and this is for a great cause. I’m running a marathon. My next, and most exciting challenge to date, is the Race the Train in Tywyn, Wales.”
This activity supported Lucozade Sport’s Virgin Money London Marathon Instagram competition, offering marathon runners the chance to win £1,000 for their chosen charity. With 40,000 people training for this year’s marathon, Lucozade Sport is asking runners to encourage as many friends as possible to move more by running and donating one mile each. Once runners find 10 friends to donate a mile, the marathon runner will be entered into a monthly prize draw to win £1,000 for their chosen charity.
Kay Bartlett of Lucozade Sport said: “We are really excited to be heading to Manchester with our Virgin Money London Marathon donation treadmill. With 40,000 people training for this year’s race from around the UK and overseas, we hope that our tour of the UK will make it more accessible for people to get involved and donate to charity.”
The ‘donation point’ and competition is part of Lucozade Sport’s Made to Move campaign; which aims to get 1 million people moving more by 2020.